Throughout 2012, soft drinks in Malaysia continued to experience healthy growth in terms of value and volume sales. The country’s climate contributes heavily to the strong demand for soft drinks as the constant hot weather leads to higher consumption of these drinks for the purpose of quenching thirst. Soft drinks, such as carbonates and RTD tea, are also purchased during festive seasons and are served to guests. Lastly, soft drinks, such as carbonates, RTD tea and Asian speciality drinks, are… Euromonitor International’s Soft Drinks in Malaysia report offers a comprehensive guide to the size and shape of the market at …
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