The continued rise of single-serve options drove a positive year in hot drinks once again in 2012. In particular, the Keurig machine from Green Mountain Coffee Roasters saw continued growth, with Americans adopting this system for at-home use. The convenience of brewing from single-cup pods with minimal cleaning up appealed to consumers, and the variety of coffee brands available in this format increased the options available. In addition, several manufacturers of coffee machines announced… Euromonitor International’s Hot Drinks in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the …
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